If you want higher search engine rankings, then you need to have a consistent method of adding backlinks to your site. And when I say, consistent, I mean ultra consistent. Imagine your competitors have their act together, and are consistently adding inbound links to their site, and you’re not because you’re lazy. You are most certainly going to get lower rankings. Worse yet, you will lost the mediocre rankings you currently enjoy.
The easiest way to having more backlinks is to add link exchange to your link building routines. Consistently. Why is it easier ? Just think if you were out there trying to find links…what are the chances of other webmasters volunteering to link to your site when you are NOT linking back to them? Sure, unless you are already hot potatoes and they want to link to you already! I’m guessing that’s NOT the case, that’s why you are looking for help in link exchanges or link building, right? Now you can pay for people to link to you, but that’s another topic for another post. If not done right, you can blow a lot of your advertising budget on the paid links with very little results. And oh, did I mention that the big G frawns upon paid links? Yes, they will devalue those links when they find out.
Now if you can’t easily get people to link to you without paying a handsome fee, the only other way is to exchange with other webmasters. And while direct link exchanges (reciprocal) are deemed by search engines as lower in value compared to one-way links, they are still somewhat valuable, and if you have enough of them, they will still help you in rankings.
The drawback of exchanging links with other sites is that it’s time consuming. BIG TIME! In the past I’d get excited about this process, and I’d respond to every email link-exchange solicitations, join up free link exchange communities where I’d get requests of link exchanges, etc. I’d spend time add their links and with a fair amount of certainty, know that they will probably add me too, if not already. However, as time went on, I’d say perhaps only about 2-3 weeks later, I find myself getting busy or lazy, and then before I know it, I’m not building links anymore. If you’ve been there, you know what I’m talking about!
Well, knowing this typical problem most webmasters seem to encounter, I’ve found the only solution is to AUTOMATE the link building process. I was thinking at one point…what if I could partner up with say, thousands of other sites, have an automatic link exchange system with them, where the links are exchanged non-reciprocally (better than reciprocal exchange), and have all this done automatically by some automated process where I wouldn’t have to lift a finger after I set it up? Well, luckily I did find such a thing and have been stoked about it ever since!
Who else wants to be a part of this revolutionary link-building process?